Trade with Greece
          
        
        
          
            72
          
        
        
          7.1%. The corresponding figure, excluding fuels,
        
        
          increased by €850.6 million or 6.9%.
        
        
          In the same period, imports fell to €32,664.1 million
        
        
          (from €41,629.6 million in 2009), i.e. decreased by
        
        
          21.5%. The corresponding figure, excluding fuels,
        
        
          decreased by €3,853.6 million or 11.1%.
        
        
          Thus the trade deficit during the period January-
        
        
          November 2010 amounted to €18,304.8 million
        
        
          ($24,180.6 million), as compared to €28,218.4
        
        
          million ($38,923.8 million) in the same period of
        
        
          2009, reduced by 35.1%. The corresponding fig-
        
        
          ure, excluding fuels, decreased by €4,704.2 mil-
        
        
          lion or 20.9%.
        
        
          Food and beverage exports account for 21.6% of
        
        
          total Greek exports during the first 11-months of
        
        
          2009, increased by 4.6% as compared to the same
        
        
          period of 2009. Construction material exports dur-
        
        
          ing the same period contributed 22.1% to Greek
        
        
          exports, significantly increased by 16.2%.
        
        
          It should be noted that 64.2% (increased by
        
        
          8.6% as compared to 2009) of exports was
        
        
          directed to European Union countries, with
        
        
          the largest importer being Germany, which
        
        
          accounts for 11.3% (€1.62 billion) of total
        
        
          Greek exports. In the first 11-months of
        
        
          2010, the drop in imports resulted from a
        
        
          12.6% decrease in imports from EU coun-
        
        
          tries and a 35.9% decrease in imports from
        
        
          third countries.
        
        
          
            Export overview and targets
          
        
        
          
            for 2011
          
        
        
          “Export trade, and the economic diplomacy
        
        
          sector in general, is an extremely competi-
        
        
          tive market; Greece is not the only country
        
        
          trying; other countries are trying as well.
        
        
          Precisely because Greece is currently in a
        
        
          difficult economic position, though one that
        
        
          is improving, I think everyone is necessary,
        
        
          and there is no room for negligence.” This is
        
        
          what the Deputy Foreign Minister, Sp.
        
        
          Kouvelis said in a recent statement, adding
        
        
          that: “The main points of the strategy for
        
        
          enhancing the extroversion of Greek enter-
        
        
          prises, are: a targeted effort; the optimum
        
        
          utilization of personnel at our Commercial
        
        
          Affairs Offices and missions abroad, as well
        
        
          as personnel in other structures of the state
        
        
          mechanism, and, naturally, the work of all
        
        
          export agencies. We also need to identify
        
        
          and confront with seriousness and sincerity
        
        
          the obstacles and negative incentives that
        
        
          exist in export commerce in Greece.
        
        
          Moreover, we need to utilize the provision
        
        
          of information and education, while it is also
        
        
          important for an ongoing assessment to be car-
        
        
          ried out, possibly every four months, as well as
        
        
          coordination of state services, which we have
        
        
          started doing, but there are still steps to be
        
        
          taken…”
        
        
          The ten most important sectors are food; energy
        
        
          (renewable energy sources and green technolo-
        
        
          gy); construction materials; construction; tourism;
        
        
          health (pharmaceutical products and medical
        
        
          supplies); engineering and industrial equipment;
        
        
          information and communications technologies;
        
        
          beverages (alcoholic and non-alcoholic); and cos-
        
        
          metics.
        
        
          These are the ten ‘champions’ of Greek exports
        
        
          and on these we have to build, says Mr. Kouvelis,
        
        
          adding, though, that “this doesn’t mean that some
        
        
          other sector won’t prove just as dynamic”.
        
        
          The previous year’s highlights, according to the
        
        
          Ministry of Foreign Affairs, include:
        
        
          
            •
          
        
        
          Greece established a dynamic presence in the