opportunity.
          
        
        
          Therefore, any business expecting
        
        
          to sustain positive growth rates during this, admit-
        
        
          tedly, tough year,
        
        
          
            must invest in extroversion
          
        
        
          .
        
        
          After all, this obvious fact is proved even in the
        
        
          case of severely tested sectors, such as clothing
        
        
          and textiles, where slight, albeit unmistakable,
        
        
          growth has been recorded, especially in the
        
        
          exports of companies that have developed suc-
        
        
          cessful brand names.
        
        
          In any case, the general increase in interest for
        
        
          finding a path to overseas markets is corroborat-
        
        
          ed by the rising number of listings with the
        
        
          exporter registers of many local Chambers, and
        
        
          a, not the least bit negligible, 10% increase in
        
        
          applications for registering with the Pan-Hellenic
        
        
          Exporters Association.
        
        
          In line with the above, the Hellenic Foreign Trade
        
        
          Board decided to support the participation of
        
        
          Greek enterprises in another 18 expositions dur-
        
        
          ing 2011, a 40% increase as compared to the pre-
        
        
          vious year.
        
        
          A further point of general interest concerns the
        
        
          
            change in the structure of exports
          
        
        
          , since indus-
        
        
          trial products now account for a much larger part
        
        
          of Greek exports than primary sector goods.
        
        
          Based on (eleven-month) data from ELSTAT,
        
        
          
            the
          
        
        
          
            top-25 exported goods, which account for
          
        
        
          
            slightly more than
          
        
        
          63%
        
        
          
            of total exports
          
        
        
          , are the
        
        
          following (listed by descending order of signifi-
        
        
          cance):
        
        
          refined petroleum products, pharmaceuticals, alu-
        
        
          minium, edible fruit and nuts, fresh or frozen fish,
        
        
          vegetables (packaged or preserved), confidential,
        
        
          copper, cotton, packaged or preserved fruit, iron
        
        
          and steel bars and other articles, lime and
        
        
          cement, clothing-knitted or crocheted fabrics,
        
        
          cheese and milk, oils and fats, plates & sheets of
        
        
          plastics, unmanufactured tobacco, aircraft and
        
        
          associated equipment, equipment for distributing
        
        
          electricity, other plastics, in primary forms,
        
        
          telecommunications equipment, articles of appar-
        
        
          el and clothing accessories of other than textile
        
        
          fabrics, tubes, pipes and hollow profiles of iron or
        
        
          steel, perfumery, cosmetic or toilet preparations,
        
        
          articles (n.e.s.) of plastics.
        
        
          In regard to destination, exports to European
        
        
          Union states account for approximately two thirds
        
        
          of the total, while seven out of the top-ten markets
        
        
          are from the EU (Germany, Italy, Cyprus,
        
        
          Bulgaria, Un. Kingdom, Romania, France) and
        
        
          four are neighbouring countries (Bulgaria, Turkey,
        
        
          Romania, Albania), while the list is completed
        
        
          with the US at the seventh place.
        
        
          It should also be noted that the value of Greek
        
        
          exports was also boosted by the increase in the
        
        
          global prices of many raw materials, which obvi-
        
        
          
            Trade with Greece
          
        
        
          
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